Kanmokush: Adult Baked² Goods
Creative Direction
In Thailand, I helped build Kanomkush, a cannabis edibles brand designed to feel playful, approachable, and trustworthy. I directed the brand identity and packaging, creating a visual language that balanced fun with clarity in a new and rapidly evolving market. From logo design and product packaging to social media assets, I developed a consistent style that resonated with customers and differentiated Kanomkush from competitors. Our sales strategy focused heavily on social media, where design played a key role in building trust and excitement. This project strengthened my ability to merge visual storytelling with entrepreneurial thinking in a competitive space.